As someone who has tested both services for driving traffic to my blog, I’ve found there to be some key differences between Apex Traffic vs Clickseo that are worth exploring. While they both provide PPC traffic at lower costs than buying direct from Google Ads, choosing the right one depends on your goals and budget.
Apex Traffic vs Clickseo
Let me share what I’ve learned to help you decide which might work best for you.
How Apex Traffic and Clickseo Work
To understand the Apex Traffic vs Clickseo comparison, it’s helpful to explain how each company sources and distributes traffic. Both act as middlemen, purchasing bulk PPC clicks from Google, Bing, and other search engines. They then break those clicks up into smaller packages that individual bloggers and businesses can purchase.
Apex Traffic sources traffic through direct relationships with major ad exchanges. They have dedicated staff focused on algorithmically selecting high quality keywords and geo-targeting ads to maximize quality scores. Traffic is delivered through their proprietary ad delivery software to ensure brand safety.
Clickseo takes a different approach – they accumulate traffic through affiliate relationships with thousands of smaller publishers. This allows them to acquire massive volumes of PPC at scale. However, the quality may vary more since it flows through many intermediate parties rather than direct connections. They also lack the same dedicated staff for optimizing keywords.
In terms of packages, Apex Traffic offers clicks starting at $0.15 each for volumes as low as 500 clicks. Clickseo’s basic package is 1000 clicks for $39, working out to around $0.04 per click at that level. So Clickseo has a clear advantage in upfront cost.
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Quality and Conversion Rates
When it comes to evaluating Apex Traffic vs Clickseo, one of the biggest factors is how the quality and conversion rates of the traffic sources compare. After all, traffic is only valuable if it results in leads, sales, or other goals for your business.
In my testing, the quality of Apex Traffic seemed more consistent click to click. A higher percentage of the clicks delivered real website visitors rather than bots. Their optimized targeting also seemed to match people more closely to my blog’s niche.
With Clickseo, I noticed more non-human clicks in the package. However, their ultra-low cost per click helped offset this to some degree since I was still profitable overall after filtering out bad traffic.
As far as conversion rates, Apex Traffic converted at around 2-3% depending on the campaign. Clickseo was closer to 1-2% on average in my experience. But again, the higher volume from Clickseo helped make up for the lower individual conversion probability.
Both delivered real results, but if I had to choose one solely based on quality, I’d give Apex Traffic the slight edge. Their focused optimization approach leads to more qualified visitors suited for my offers.
Costs and Budget Requirements
When it comes to the Apex Traffic vs Clickseo cost comparison, Clickseo is undoubtedly more affordable upfront. But there are some other financial factors to think about as well.
For one, Apex Traffic has monthly membership fees ranging from $49-199 depending on traffic package levels. This adds an extra recurring expense that Clickseo does not have.
However, Clickseo relies entirely on a cost-per-click model. To achieve any meaningful volume, you’ll be spending much more. For example, a campaign driving 10,000 visitors at their $0.04 CPC rate would cost $400 versus $150-200 for the same amount with Apex Traffic including the membership.
So Clickseo is clearly better if you’re on an ultra-tight budget. But once you factor in membership fees, Apex Traffic may actually be cheaper for driving mid-to-high volumes of traffic. It depends on your particular campaign goals and budget numbers.
Level of Optimization and Control
From an optimization and management perspective, Apex Traffic offers more hands-on tools compared to Clickseo. Apex gives you access to detailed reporting and the ability to pause/edit campaigns on their platform.
You can refine keywords, bids, locations and more to dial in high performing combinations over time. Their dedicated staff is also constantly analyzing account statistics to identify redundant keywords or underperforming assets requiring improvement.
Clickseo’s hands-off approach means you have less control once the budget is spent. The quality is at the mercy of how their numerous affiliates perform. You rely more on their bulk optimization processes without the granular tuning available through Apex.
For many bloggers, the extra control of Apex Traffic is worthwhile. Being able to actively monitor, learn from, and improve campaigns over multiple iterations provides more opportunities to maximize ROI over the long run.
Delivery Speed and Reliability
When putting Apex Traffic head-to-head with Clickseo, delivery speed is another factor I took into account. In general, I found Apex to be faster at fulfilling orders and sending initial traffic.
They prioritize quick turnaround so customers can start campaigns and accelerate results. I usually saw the first clicks arrive within 1-2 days of purchase. Spending was then smoothed out evenly over 2-4 weeks based on the allotted budget.
Clickseo took closer to a full week on average to deliver an initial wave after my order. The spending was also ‘lumpier’, with bigger bursts of traffic arriving over a few days followed by slower periods before repeating.
This back-end delivery process makes Clickseo less optimized for rapid testing of keywords and creatives. Their bulk accumulation approach results in a less smooth exposure rate that’s less reliable for split testing and iterative A/B improvements.
Apex’s tighter integration with ad exchanges gives them an advantage in reliability and speed from the get-go. If timeliness is important for your campaign needs, they may be the safer bet.
Customer Support and Additional Services
One final aspect to weigh is the level of customer care and extra features provided by each company. Apex Traffic takes customer care seriously, with 24/7 phone, email and chat support available in multiple languages.
They also offer value-added services like website migration assistance, SEO audits, and social media management packages to give clients a full digital marketing suite. These perks make Apex a more well-rounded long term partner.
Clickseo has support as well but it’s limited to email-only generally with longer response times in my experience. No supplementary services are included either. So they’re strictly focused on the core PPC offering.
For bloggers looking for a one-stop shop, Apex clearly gives you more long term relationship benefits. But Clickseo may still meet basic needs if the cost difference is important enough to forgo extras.
Wrapping It Up – Which Is Best for Your Blog?
So in closing the Apex Traffic vs Clickseo comparison, there are good cases to be made for either service depending on your specific needs and goals. Some key takeaways:
- Clickseo is better if you’re on an extremely tight budget and volume is your top priority
- Apex Traffic tends to deliver higher quality traffic but has membership fees
- Apex gives more hands-on reporting, optimization and support options
- Clickseo has looser delivery timelines better suited for less granular campaigns
For most bloggers, I’d lean toward recommending Apex Traffic. The extra control, reliability, and lifelong support makes it easier to maximize ROI over time. Clickseo can work as well but may require more hands-on filtering of lower quality clicks.
Does this help explain the differences? Let me know if you have any other questions! I’m happy to provide more real-world examples from my campaigns on either service too. Ultimately it depends on balancing your particular goals with budget.
Conclusion
I hope this helps compare Apex Traffic vs Clickseo from my direct experience using both services. Let me know if any other questions come up as you evaluate the best traffic solution for your needs. I’m happy to provide more examples or case study data too.
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Frequently Asked Questions
How long does it take to see results from Apex Traffic or Clickseo?
Most bloggers see the first clicks within 1-2 days of purchase, but it can take 2-4 weeks for campaigns to really ramp up spending and deliver higher volumes. Be patient as packages are fulfilled and evaluate performance over a minimum of 30 days.
Is the traffic safe and compliant with search engine policies?
Yes, both companies strictly adhere to search engine guidelines against deceptive practices. Traffic comes from authorized exchanges and publishers, so there is no risk of penalty from click fraud or other violations.
Can I target international locations?
Yes, both Apex Traffic and Clickseo allow country/region targeting in most major languages. Apex gives more granular targeting tools to focus spending as needed.
If I go over my package budget, will I be charged more?
No, Clickseo and Apex Traffic package prices are fixed – you won’t pay overage fees. Any unused clicks remain in your account to use later or are forfeited without further cost.
Which performs better for e-commerce versus informational websites?
In general, Apex’s finely-tuned traffic may convert slightly better for direct-response offers like e-commerce. Clickseo works well too but Apex optimizes more precisely for purchase-focused keywords. Both work for blogs depending on goals.
